Unusual campaign at McDonalds Taiwan
• Unusual campaign at McDonalds Taiwan
This winter, McDonald's in Taiwan decided propiarit its network very "spicy" way. What marketers have come up with the Chinese?
In the New Year's night employees of restaurants, mostly young girls, dressed in the form of maids.
The other part of the network personnel went to school clothes, which for some reason is very similar to the sailors suit.
It is necessary to say that the pictures of young girls in short dresses quickly spread through the global Internet !?
Costume school girls (well, or sailor) is a mini-skirt, stockings, knee-tie and "fluffy ears."
In the capital of Taiwan, Taipei, this McDonald's advertising campaign is not yet over - there, welcoming the customer, the employee does not scream "next" and "salute".
A waitress, maid look to the client using the word master, which can be translated in this case as a "host."
And it does not forget to pose for photographers, taking a seductive pose on a background of a hamburger and fries.
The length of skirts waitresses in the process does not allow them to practically bend over so that it looked decent ...
In some restaurants for advertising "role-playing games" chose the uniforms of flight attendants, the main element of which was, of course, a tiny mini-skirt. Complements the ensemble suitcase on wheels, exactly like in the real airline staff.
The men left without disguises - only one in the restaurant dressed up in a suit of the pilot.